Paid Search Advertising — Google Ads & Microsoft Advertising
Profitable PPC, not just busy ads
We are paid search specialists. That means we obsess over the things most agencies skip: match-type discipline, search-term hygiene, conversion tracking integrity, and incrementality. The result is campaigns that are genuinely profitable — measured against your real economics, not industry benchmarks.
Google Ads management
Search, Performance Max, Shopping, Display, and YouTube — built around clear conversion goals and rigorous negative-keyword discipline.
Microsoft Advertising specialization
Microsoft Ads (formerly Bing Ads) is the most underrated channel in B2B and high-intent local search. We build tightly-targeted campaigns on Bing, Yahoo, and the Microsoft Audience Network — often with materially lower CPCs than Google.
Conversion tracking
Server-side tagging, enhanced conversions, offline conversion uploads, and CRM integration so the bid algorithms optimize for revenue, not just leads.
Landing-page partnership
We work hand-in-hand with our web team (or yours) to make sure the page does its job after the click.
Transparent reporting
You see every dollar of spend, every keyword, every conversion. We report on what matters: cost per acquisition, ROAS, and incremental revenue.
Often paired with
Search Engine Optimization
Earn durable visibility on Google and Bing with technical SEO, on-page optimization, and authority-building content.
Learn moreSocial Media Marketing
Organic content and paid social on Meta, LinkedIn, and TikTok that build brand and drive qualified leads.
Learn moreContent Marketing
Editorial calendars, SEO-driven articles, and thought leadership that earn trust and inbound traffic.
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